Vladimir Sinkevich, Director of the EEC Department for Sanitary, Phytosanitary and Veterinary Measures, stressed that the key instruments for establishing an open and fair market are the introduction of voluntary standards of business behavior, consumer education and active contacts with public organizations. According to Vladimir Sinkevich, precisely these activities help shape the trust of buyers and ensure effective protection of their interests.
He emphasized the great importance of the annual Anti-Counterfeiting forum that brings together opinion leaders and professionals from various backgrounds to develop common approaches and take practical steps to combat counterfeiting, as well as promote responsible consumption culture.
The session speakers touched upon a range of matters related to the current market situation, development of new trade formats, legislative initiatives and opportunities of using cutting-edge technologies and digital solutions for identifying fake goods.
Special attention was paid to the responsibility of entrepreneurs in preventing counterfeiting and raising awareness of citizens about risks associated with buying counterfeit products.
Experts discussed practical instruments for monitoring online sales and ways for further improving the goods quality control system.
The discussion results will be the basis for the Commission's proposals aimed at further development of integration processes in the field of consumer protection.
The event was attended by representatives of government agencies, civil society associations and business circles of the Eurasian Economic Union countries and the Republic of Uzbekistan.
